SCORE Latest News

Responsive image

Vol. 8, No. 9 of SCORE Journal digital magazine online

SCORE VP MARKETING & SALES: Jim Ryan, Jim@SCORE-International.com
SCORE MEDIA CONTACT: Dominic Clark, Dominic@SCORE-International.com
September 22, 2022

September SCORE Journal features Top Engine Builders;
SCORE Overlanding Guide, unbeaten 2022 SCORE racers


 
Vol. 8, No. 9 airing ‘LIVE’ at www.SCORE-International.com; SCORE Journal includes
in-depth coverage of SCORE Int’l, SCORE World Desert Championship, industry

    ENSENADA, Baja California, Mexico — For the first time in its nine-year history, top Off-Road Engine Builders receive the spotlight in this month’s Vol. 8, No. 9 of the fan-favorite SCORE Journal digital magazine is now available online in both English and Spanish.
This ninth issue of 2022 includes an extensive annual SCORE Overlanding Guide, highlighting the latest in camping gear and off-road truck accessories.
This intriguing 75-page issue is available on the SCORE website at www.score-international.com and through SCORE social media channels as well as the direct link at http://read.uberflip.com/i/1479178-score-journal-sept-2022/0?
WELCOME
“Our September issue of SCORE Journal spotlights an in-depth look at the amazing Engine Builders in the Off-Road Marketplace,” commented Jim Ryan, SCORE Vice-President of Marketing and Sales. Engine Builders are the heartbeat of all racing and off-road performance activities. While we focus on four builders in this issue, SCORE Journal has also put together the first listing of the many engine builders in the sport, reliable and qualified sources in every class from SCORE Trophy Truck to Class 1.”
“The September issue also our detailed annual SCORE Overlanding Guide, product and source guide. A total of 91 percent of our SCORE Journal racers and enthusiasts participate in outdoor activities.”
“SCORE Journal this month also takes a look at six SCORE racers who are undefeated in their respective classes after the first two events of the four-race 2022 SCORE World Desert Championship.”
INSIDE VOL. 8, NO. 9
Vol. 8, No. 9 of the SCORE Journal is once again filled with numerous interesting worth-reading features, stories, captivating images, exciting embedded videos and several news items.
Anchoring this issue are four special features on prominent Engine Builders who are so vitally important to the off-road community. The four featured builders are Kevin Kroyer (Kroyer Racing Engines), Adam Wik (Wiks Racing Engines), Ray Dougan (Dougan’s Racing Engines) and Leon Patton (Patton Racing Engines). Further there is exhaustive contact list for a long group of Engine Builders tied to Off-Road racing.
Another major focal point of this issue is the detailed section known as the annual SCORE Overlanding Guide showcasing the latest in camping gear and off-road truck accessories.
On the racer scene, this issue gives shout outs to six racers who are undefeated after two races in the four-race SCORE World Desert Championship: Mexico’s Gustavo Vildosola Sr/USA’s Ricky Johnson (SCORE TT Legend), Bolivia’s Juan Carlos Salvatierra (Pro Moto Unlimited), Mexico’s Fernando Beltran (Pro Moto Limited), Peru’s Juan Montoyta (Pro Moto 30), USA’s Ryan Liebelt (Pro Moto 40) and Puerto Rico’s Faelly Lopez (Pro Quad Ironman).
This issue also include a piece on the Chevrolet Colorado ZR2 truck as well as the 2023 SCORE UTV Buyer’s Guide.
SCORE JOURNAL
The SCORE Journal, launched in 2015, is published as 12 monthly online digital magazines, which includes four print editions that are available as the SCORE race programs at the races that comprise the SCORE World Desert Championship along with another print edition for the annual SCORE Awards Night.
The SCORE Journal Monthly Digital Magazine features exclusive editorial, enhanced race action videos, expanded and interactive race coverage, interactive product reviews, insider interviews with drivers, tech stories, driver and team profiles, race narratives and analysis, exclusive long and short form video programming, race results, updated stats, studio photography, class overviews, unmatched access to SCORE's historical archives and much, much more.
CLIMBING HIGHER
The SCORE Journal digital magazine, reaching an average of over 1.9 million unique viewers per issue, with an average engagement time of over 27 minutes is a major element in the continuing media expansion that SCORE has implemented. The continually revamped SCORE website also generates an average of over 2 million monthly unique viewers.
NUMBERS—SCORE BAJA 500
The SCORE Journal digital magazine’s May 2022 (SCORE Baja 500 preview) issue delivered a record 2,285,463 unique viewers/readers. The Spanish version of that SCORE Journal issue recorded 314,252 unique viewers/readers.
In the SCORE Social Media Analytics for the 2022 SCORE Baja 500 race week, data includes SCORE, driver, sponsor, team and media activity. For the 54th SCORE Baja 500 in June of 2022, the total SCORE social media reach was 5,221,687 people reached with 400,232 engagements. SCORE Live Stream on June 3-5 recorded 413,718 people reached and 48,272 engagements.
For the week of June 1-8, the SCORE Website had a record 2,951,831 unique  viewers.
SCORE YouTube had 98,179 viewers during contingency and race day.
From Hookit Analytics data shows 10 million branded impressions delivered from all measured outside social media sources in addition to SCORE social media assets.
On SCORE Facebook during the 2022 SCORE Baja 500, there were 3,552,061 people reached with 109,605 engagements.
EN ESPANOL!
The SCORE Journal features a Spanish language edition of the magazine on the SCORE website. Spanish-speaking individuals represent nearly 20% of the SCORE Journal unique reader base. The link may be viewed on the menu of the SCORE Journal Magazine tab on the SCORE Website. The Spanish language version of the SCORE Journal will be posted within the week of the English version. The October issue of the 2021 SCORE Journal saw a record 511,214 views of the issue in Spanish.
SCORE SPONSORS...
Official SCORE Sponsors: BFGoodrich Tires-Official Tire and Race Title Sponsor, Monster Energy-Official Energy Drink, 4 Wheel Parts-Official Off-Road Retailer and Race Presenting Partner, Ford-Official Truck and SUV, King Shocks-Official Shock Absorber and Race Title Sponsor, Polaris RZR-Official UTV, RACELINE Wheels-Official Wheel, VP Racing Fuels-Official Fuel and race presenting sponsor, Optima Batteries-Official Batteries, Wide Open Excursions-Official Arrive and Drive Company, Crystal Bay Casino-Official Casino and PCI Race Radios.
SCORE Official Partners: The Satellite Phone Store, Instant Mexico Auto Insurance, Lucerna Hotel.
Additional SCORE Associate Partners: Baja California Secretary of Tourism, MEXICO Secretary of Tourism, San Felipe Foundational Municipal Council, Ensenada Municipal Government, San Felipe Marketing Tourism Committee, Ensenada Marketing Tourism Committee, Ensenada Hotel and Motel Association, Proturismo Ensenada and Cruz Roja Mexicana.
For more information regarding SCORE, visit the official website of the SCORE World Desert Championship at www.SCORE-International.com.